Why “Salesy” Doesn’t Work in the Psychic Space
Being a psychic is something that’s built on connection and trust. No one wants to just get a sales pitch thrown at them. Psychic services are about growth, and people come to psychics when they need clarity in their lives or when they’re about to make a big decision. If you’re a psychic and you feel like you’re selling something instead of offering insight, then you’re probably losing credibility.
Promoting yourself as a psychic works best when you’re respectful and when you’re being honest and real. People know when you’re being desperate or when you’re trying to sell something. It’s important to follow ethics any time you’re doing any kind of psychic work.
Understand the Heart of Your Audience
Before you even start marketing yourself, you need to know who your audience is. A person who comes to you for a psychic reading isn’t just looking for something they can buy, but they’re looking for an experience that they can’t get anywhere else.
Is this person seeking clarity in their love life or trying to determine which job to pursue? Do they want to get guidance from an astrologer or someone who uses their intuition? When you understand what your clients are looking for, you can communicate with them effectively without overpromising or resorting to a sales pitch.
Tell Stories, Not Sales Pitches
Make sure that you’re connecting with your clients through stories. People want to know the things that you’ve gone through and the things that you’re doing on your own. Instead of trying to get someone to buy something now, focus on the changes that people can make.
Share with your clients something that happened to you when you got a reading, and why psychic readings have made you confident. Talk about a time when a psychic was able to interpret a dream that you had. Explain to your clients what a tarot card reading means and what they can expect out of it. The more you tell stories, the more connected you’ll feel with your audience.
Offer Value Before Asking for Commitment
Make sure that you’re promoting yourself in a way that will offer value and will encourage your clients to want to get a psychic reading. Here’s how:
- Offer a free weekly one-card tarot card pull.
- Write a blog that explains how your client can prepare for their first psychic reading.
- Post a video on meditating.
As you offer value to your clients, they will see that you are honest and full of integrity, and they will want to get a reading with you.
Be Transparent About What You Offer (and What You Don’t)
The fastest way to lose credibility with your clients is to make promises that you know aren’t going to come true. Psychic work is about giving insight and helping people to have guidance in making life changes, but it’s not a magic button that controls things going on in the world. Always use ethics when you’re promoting yourself, and be clear on what the clients can expect. Here are some things to do:
- Tell your clients what tools you use.
- Explain how long the session will last.
- Tell them what you’re focusing on, such as past, present, or future.
Being transparent about what your clients can expect is important and will attract the right clients to you.
Use Educational Content as a Marketing Tool
Make sure that you are using educational content to educate your clients. Use things that give them advice on what to expect about readings or even common myths. Write blogs that tell them how to know if a psychic is right for them, or the difference between a psychic and a medium.
As you teach your clients new things, they will see you as an expert and will trust you.
Lean Into Gentle Calls to Action
A call to action should never be pushy. Here are some good examples:
- If this fits with your life, connect with me for a reading.
- Are you curious about what the cards are saying? Book a reading.
- Do you want to learn more? I offer private sessions.
This is a way that you can invite your clients to connect with you.
Show Your Personality and Humanity
One thing about promoting yourself as a psychic is showing your clients that you’re a real person. Don’t just come off as a business but share personal things that have happened in your life so that you can connect with the people. Talk about how your life has changed, the tools that you use, and how you’re passionate about helping everyone around you.
Focus on Long-Term Relationships, Not Quick Sales
Instead of focusing on selling, focus on making long-term relationships with your clients. Here’s how:
- Send out emails or monthly newsletters.
- Engage with the comments and messages.
- Celebrate when your clients do something great.
When people feel that you value them, they will feel more connected to you.
Collaborate Instead of Compete
One ethical way that you can promote other people and things is to understand that everyone has a place in the psychic world. When you collaborate with other readers, you are showing your clients that you care about everyone and every other psychic, and not just yourself.
Team up with other psychics or teachers and offer workshops where you can both guide your clients to a better life.
The Energy You Put Out Comes Back
If you want to be the best psychic that you can be, make sure that you’re putting all the energy that you can into your reading and into your clients. Don’t be pushy and don’t scare people into using you, but make sure that you’re helping people by educating them, being honest, and being transparent in what you offer.
Trust is everything when it comes to the psychic world, and as you build trust with your clients, you want to attract new people who will see that you’re a good person.
Final Thoughts
Promoting yourself as a psychic and your psychic services isn’t about being pushy. The most effective way that you can promote yourself and have good success is by educating people, telling stories, being honest and transparent, and making genuine connections with people. Remember, you aren’t just selling a service, but you’re creating a place where clients can come, and their lives can be changed.
People aren’t just going to buy a psychic reading; they’re investing in the hope and comfort that you offer them by showing them exactly who you are.